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How to 6x Your Output With an Agile Marketing Process

As we grapple daily with the mayhem of modern marketing it may be hard to believe, but once upon a time marketing was fairly simple. If you covered the big three – print, radio, and television – you were in pretty good shape. In those simpler times, we could carefully craft an annual marketing plan and then execute it with little to no adjustment. Campaigns were big, and they came out infrequently. Plans were equally big, and they changed very rarely. While those simpler days of stable plans are certainly gone, I wonder if the marketing world has evolved to keep pace.…

SEVEN CONTENT MARKETING TIPS TO KEEP YOUR CUSTOMERS ENGAGED

Any business owner can tell you that trying to keep on top of everything is challenging. That’s why automating your marketing content is a great way of ensuring your name gets out there, without you having to oversee the whole process. Here are seven ways you can improve your content marketing automation and make things a little easier for yourself. 1. Create forms to gather information Forms are a great way of bringing in new clients without you having to keep courting them. All you need to do is make the form once, and they’ll provide the information for you.…

3 CONTENT MARKETING TIPS FOR YOUR SERVICE BUSINESS

Content marketing should definitely be one of the arrows in your ser­vices marketing quiver. Content marketing has become a major com­ponent of the marketing world. According to a study conducted by the Content Marketing Institute, 88 percent of marketers have added content marketing to their plans this year. But, what exactly is content marketing, and how can you use it to market your services online? Content marketing is a type of marketing that involves the creation and sharing of online material such as videos, blogs, articles and social media posts. It differs from other types of marketing, such as direct…

7 Types of Online Advertising

Online advertising has evolved since its humble beginnings as a static image that pops up at the top of a website. Now, there are a wide variety of advertising types you could use – we’ve listed the seven top types here (and tried to give you the quick definition for it). 1. Display Ads The original form of online advertising, these are visual ads that appear on third party websites (usually ones that are related to your content or service in some way). Display ads have evolved from the basic form of banner ads. Nowadays, display ads come as: Static…

Why Your Website Isn’t Getting Traffic

If you have a functioning business website, you are on your way to connecting with customers and increasing your sales. The problem is that many business owners don’t realize that website management is not a single step, but a continuous process. After the website is running, it is imperative that statistics are monitored to make sure that the website is getting sufficient traffic. If you see that there is a lack of traffic to your business site, there are some common problems with easy solutions that can jumpstart your traffic! Common Problems and Solutions that Inhibit Website Traffic Broken Links…

Snapchat forces ads

Snapchat – an organization that has been hesitant to force promotions on its gathering of people – is currently measuring whether it will drive individuals to sit through three seconds of business breaks before offering a skip choice on advertisements. Promoters and media accomplices comfortable with the organization’s reasoning say genuine thought is being given to such an arrangement, which would help tackle an annoying imperfection in Snapchat’s business: its young clients regularly skip business interferences inside not as much as a moment. The postponed skip catch would be like the experience on YouTube, where TrueView promotions keep running for…